Bid Management Tools | Dead or Alive?


Since search engines have moved towards quality-based bidding, the debate over the usefulness of bid management ttools has escalated. One session at the Search Marketing Expo consisted of a debate on the issue. Search Engine Watch has the recap.

This entry was posted on Tuesday, June 12th, 2007 at 9:05 pm and is filed under Internet Marketing, Pay Per Click Advertising. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

Leave a Reply